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Archive for the ‘communications’ Category

This is a cross post from Heather Leson, Community Engagement Director at the Open Knowledge Foundation. The original post appeared here on the School of Data site.

by Heather Leson

What is the currency of change? What can coders (consumers) do with IATI data? How can suppliers deliver the data sets? Last week I had the honour of participating in the Open Data for Development Codeathon and the International Aid Transparency Initiative Technical Advisory Group meetings. IATI’s goal is to make information about aid spending easier to access, use, and understand. It was great that these events were back-to-back to push a big picture view.

My big takeaways included similar themes that I have learned on my open source journey:

You can talk about open data [insert tech or OS project] all you want, but if you don’t have an interactive community (including mentorship programmes), an education strategy, engagement/feedback loops plan, translation/localization plan and a process for people to learn how to contribute, then you build a double-edged barrier: barrier to entry and barrier for impact/contributor outputs.

Currency

About the Open Data in Development Codeathon

At the Codathon close, Mark Surman, Executive Director of Mozilla Foundation, gave us a call to action to make the web. Well, in order to create a world of data makers, I think we should run aid and development processes through this mindset. What is the currency of change? I hear many people talking about theory of change and impact, but I’d like to add ‘currency’. This is not only about money, this is about using the best brainpower and best energy sources to solve real world problems in smart ways. I think if we heed Mark’s call to action with a “yes, and”, then we can rethink how we approach complex change. Every single industry is suffering from the same issue: how to deal with the influx of supply and demand in information. We need to change how we approach the problem. Combined events like these give a window into tackling problems in a new format. It is not about the next greatest app, but more about asking: how can we learn from the Webmakers and build with each other in our respective fields and networks?

Ease of Delivery

The IATI community / network is very passionate about moving the ball forward on releasing data. During the sessions, it was clear that the attendees see some gaps and are already working to fill them. The new IATI website is set up to grow with a Community component. The feedback from each of the sessions was distilled by the IATI – TAG and Civil Society Guidance groups to share with the IATI Secretariat.

In the Open Data in Development, Impact of Open Data in Developing Countries, and CSO Guidance sessions, we discussed some key items about sharing, learning, and using IATI data. Farai Matsika, with International HIV/Aids Alliance, was particularly poignant reminding us of IATI’s CSO purpose – we need to share data with those we serve.

Country edits IATI

One of the biggest themes was data ethics. As we rush to ask NGOs and CSOs to release data, what are some of the data pitfalls? Anahi Ayala Iaccuci of Internews and Linda Raftree of Plan International USA both reminded participants that data needs to be anonymized to protect those at risk. Ms. Iaccuci asked that we consider the complex nature of sharing both sides of the open data story – successes and failures. As well, she advised: don’t create trust, but think about who people are trusting. Turning this model around is key to rethinking assumptions. I would add to her point: trust and sharing are currency and will add to the success measures of IATI. If people don’t trust the IATI data, they won’t share and use it.

Anne Crowe of Privacy International frequently asked attendees to consider the ramifications of opening data. It is clear that the IATI TAG does not curate the data that NGOS and CSOs share. Thus it falls on each of these organizations to learn how to be data makers in order to contribute data to IATI. Perhaps organizations need a lead educator and curator to ensure the future success of the IATI process, including quality data.

I think that School of Data and the Partnership for Open Data have a huge part to play with IATI. My colleague Zara Rahman is collecting user feedback for the Open Development Toolkit, and Katelyn Rogers is leading the Open Development mailing list. We collectively want to help people become data makers and consumers to effectively achieve their development goals using open data. This also means also tackling the ongoing questions about data quality and data ethics.


Here are some additional resources shared during the IATI meetings.

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Migration has been a part of the human experience since the dawn of time, and populations have always moved in search of resources and better conditions. Today, unaccompanied children and youth are an integral part of national and global migration patterns, often leaving their place of origin due to violence, conflict, abuse, or other rights violations, or simply to seek better opportunities for themselves.

It is estimated that 33 million (or some 16 percent) of the total migrant population today is younger than age 
20. Child and adolescent migrants make up a significant proportion of the total population of migrants in Africa (28 percent), Asia (21 percent), Oceania (11 percent), Europe (11 percent), and the Americas (10 percent).

The issue of migration is central to the current political debate as well as to the development discussion, especially in conversations about the “post 2015” agenda. Though many organizations are working to improve children’s well-being in their home communities, prevention work with children and youth is not likely to end migration. Civil society organizations, together with children and youth, government, community members, and other stakeholders can help make migration safer and more productive for those young people who do end up on the move.

As the debate around migration rages, access to and use of ICTs is expanding exponentially around the globe. For this reason Plan International USA and the Oak Foundation felt it was an opportune time to take stock of the ways that ICTs are being used in the child and youth migration process.

Our new report, “Modern Mobility: the role of ICTs in child and youth migration” takes a look at:

  • how children and youth are using ICTs to prepare for migration; to guide and facilitate their journey; to keep in touch with families; to connect with opportunities for support and work; and to cope with integration, forced repatriation or continued movement; and
  • how civil society organizations are using ICTs to facilitate and manage their work; to support children and youth on the move; and to communicate and advocate for the rights of child and youth migrants.

In the Modern Mobility paper, we identify and provide examples of three core ways that child and youth migrants are using new ICTs during the different phases of the migration process:

  1. for communicating and connecting with families and friends
  2. for accessing information
  3. for accessing services

We then outline seven areas where we found CSOs are using ICTs in their work with child and youth migrants, and we offer some examples:

Ways that CSOs are using ICTs in their work with child and youth migrants.

Ways that CSOs are using ICTs in their work with child and youth migrants.

Though we were able to identify some major trends in how children and youth themselves use ICTs and how organizations are experimenting with ICTs in programming, we found little information on the impact that ICTs and ICT-enabled programs and services have on migrating children and youth, whether positive or negative. Most CSO practitioners that we talked with said that they had very little awareness of how other organizations or initiatives similar to their own were using ICTs. Most also said they did not know where to find orientation or guidance on good practice in the use of ICTs in child-centered programming, ICTs in protection work (aside from protecting children from online risks), or use of ICTs in work with children and young people at various stages of migration. Most CSO practitioners we spoke with were interested in learning more, sharing experiences, and improving their capacities to use ICTs in their work.

Based on Plan Finland’s “ICT-Enabled Development Guide” (authored by Hannah Beardon), the Modern Mobility report provides CSOs with a checklist to support thinking around the strategic use of ICTs in general.

ICT-enabled development checklist developed by Hannah Beardon for Plan International.

ICT-enabled development checklist developed by Hannah Beardon for Plan International.

We also offer a list of key considerations for practitioners who wish to incorporate new technologies into their work, including core questions to ask about access, age, capacity, conflict, connectivity, cost, disability, economic status, electricity, existing information ecosystems, gender, information literacy, language, literacy, power, protection, privacy, sustainability, and user-involvement.

Our recommendation for taking this area forward is to develop greater awareness and capacity among CSOs regarding the potential uses and risks of ICTs in work with children and youth on the move by:

  1. Establishing an active community of practice on ICTs and children and youth on the move.
  2. Mapping and sharing existing projects and programs.
  3. Creating a guide or toolbox on good practice for ICTs in work with children and youth on the move.
  4. Further providing guidance on how ICTs can help “normal” programs to reach out to and include children and youth on the move.
  5. Further documentation and development of an evidence base.
  6. Sharing and distributing this report for discussion and action.

Download the Modern Mobility report here.

We’d love comments and feedback, and information about examples or documentation/evidence that we did not come across while writing the report!

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At the November 8th Technology Salon in New York City, we looked at the role of ICTs in communication for development (C4D) initiatives with marginalized adolescent girls. Lead discussants Kerida McDonald and Katarzyna Pawelczyk discussed recent UNICEF reports related to the topic, and John Zoltner spoke about FHI360’s C4D work in practice.

To begin, it was pointed out that C4D is not donor communications or marketing. It is the use of communication approaches and methodologies to achieve influence at various levels —  e.g., family, institutional and policy —  to change behavior and social norms. C4D is one approach that is being used to address the root causes of gender inequality and exclusion.

Screen Shot 2013-10-11 at 7.24.48 AMAs the UNICEF report on ICTs and C4D* notes, girls may face a number of situations that contribute to and/or are caused by their marginalization: early pregnancy, female genital cutting, early marriage, high rates of HIV/AIDS, low levels of education, lack of control over resources. ICTs alone cannot resolve these, because there is a deep and broad set of root causes. However, ICTs can be integrated systematically into the set of C4D tools and approaches that contribute to positive change.

Issues like bandwidth, censorship and electricity need to be considered when integrating ICTs into C4D work, and approaches that fit the context need to be developed. Practitioners should use tools that are in the hands of girls and their communities now, yet be aware of advances in access and new technologies, as these change rapidly.

Key points:

Interactivity is more empowering than one-way messaging:  Many of the ICT solutions being promoted today focus on sending messages out via mobile phones. However C4D approaches aim for interactivity and multi-channel, multi-directional communication, which has proven more empowering.

Content: Traditional media normally goes through a rigorous editorial process and it is possible to infuse it with a gender balance. Social media does not have the same type of filters, and it can easily be used to reinforce stereotypes about girls. This is something to watch and be aware of.

Purpose: It’s common with ICT-related approaches to start with the technology rather than starting with the goals. As one Salon participant asked “What are the results we want to see for ourselves? What are the results that girls want to see? What are the root causes of discrimination and how are we trying to address them? What does success look like for girls? For organizations? Is there a role for ICTs in helping achieve success? If so, what is it?” These questions need to be the starting point, rather than the technology.

Participation: One Salon participant mentioned a 2-year project that is working together with girls to define their needs and their vision of success. The process is one co-design, and it is aimed at understanding what girls want. Many girls expressed a feeling of isolation and desire for connection, and so the project is looking at how ICTs can help them connect. As the process developed, the diversity of needs became very clear and plans have changed dramatically based on input from a range of girls from different contexts. Implementors need to be prepared to change, adapt and respond to what girls say they want and to local realities.

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Screen Shot 2013-11-23 at 10.41.22 PMA second study commissioned by UNICEF explores how young people use social media. The researchers encountered some challenges in terms of a strong gender approach for the study. Though a gender lens was used for analysis, there is little available data disaggregated by sex. The study does not focus on the most marginalized, because it looks at the use of social media, which normally requires a data connection or Internet access, which the most marginalized youth usually do not have.

The authors of the report found that youth most commonly used the Internet and social media for socializing and communicating with friends. Youth connected less often for schoolwork. One reason for this may be that in the countries/contexts where the research took place, there is no real integration of ICTs into the school system. It was emphasized that the  findings in the report are not comparable or nationally representative, and blanket statements such as “this means x for the whole developing world” should be avoided.

Key points:

Self-reporting biases. Boys tend to have higher levels of confidence and self-report greater ICT proficiency than girls do. This may skew results and make it seem that boys have higher skill levels.

Do girls really have less access? We often hear that girls have less access than boys. The evidence gathered for this particular report found that “yes and no.” In some places, when researchers asked “Do you have access to a mobile,” there was not a huge difference between urban and rural or between boys and girls. When they dug deeper, however, it became more complex. In the case of Zambia, access and ownership were similar for boys and girls, but fewer girls were connecting at all to the Internet as compared to boys. Understanding connectivity and use was quite complicated.

What are girls vs. boys doing online? This is an important factor when thinking about what solutions are applicable to which situation(s). Differences came up here in the study. In Argentina, girls were doing certain activities more frequently, such as chatting and looking for information, but they were not gaming. In Zambia, girls were doing some things less often than boys; for example, fewer girls than boys were looking for health information, although the number was still significant. A notable finding was that both girls and boys were accessing general health information more often than they were accessing sensitive information, such as sexual health or mental health.

What are the risks in the online world? A qualitative portion of the study in Kenya used focus groups with girls and boys, and asked about their uses of social media and experience of risk. Many out-of-school girls aged 15-17 reported that they used social media as a way to meet a potential partner to help them out of their financial situation. They reported riskier behavior, contact with older men, and relationships more often than girls who were in school. Girls in general were more likely to report unpleasant online encounters than boys, for example, request for self-exposure photos.

Hiding social media use. Most of the young people that researchers spoke with in Kenya were hiding social media use from their parents, who disapproved of it. This is an important point to note in C4D efforts that plan on using social media, and program designers will want to take parental attitudes about different media and communication channels into consideration as they design C4D programs.

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When implementing programs, it is noteworthy how boys and girls tend to use ICT and media tools. Gender issues often manifest themselves right away. “The boys grab the cameras, the boys sit down first at the computers.” If practitioners don’t create special rules and a safe space for girls to participate, girls may be marginalized. In practical ICT and media work, it’s common for boys and girls to take on certain roles. “Some girls like to go on camera, but more often they tend to facilitate what is being done rather than star in it.” The gender gap in ICT access and use, where it exists, is a reflection of the power gaps of society in general.

In the most rural areas, even when people have access, they usually don’t have the resources and skills to use ICTs.  Very simple challenges can affect girls’ ability to participate in projects, for example, oftentimes a project will hold training at times when it’s difficult for girls to attend. Unless someone systematically goes through and applies a gender lens to a program, organizations often don’t notice the challenges girls may face in participating. It’s not enough to do gender training or measure gender once a year; gendered approaches needs to be built into program design.

Long-terms interventions are needed if the goal is to emancipate girls, help them learn better, graduate, postpone pregnancy, and get a job. This cannot be done in a year with a simple project that has only one focus, because girls are dealing with education, healthcare, and a whole series of very entrenched social issues. What’s needed is to follow a cohort of girls and to provide information and support across all these sectors over the long-term.

Key points:

Engaging boys and men: Negative reactions from men are a concern if and when girls and women start to feel more empowered or to access resources. For example, some mobile money and cash transfer programs direct funds to girls and women, and some studies have found that violence against women increases when women start to have more money and more freedom. Another study, however, of a small-scale effort that provides unconditional cash transfers to girls ages 18-19 in rural Kenya, is demonstrating just the opposite: girls have been able to say where money is spent and the gender dynamics have improved. This raises the question of whether program methodologies need to be oriented towards engaging boys and men and involving them in changing gender dynamics, and whether engaging boys and men can help avoid an increase in violence. Working with boys to become “girl champions” was cited as a way to help to bring boys into the process as advocates and role models.

Girls as producers, not just consumers. ICTs are not only tools for sending content to girls. Some programs are working to help girls produce content and create digital stories in their own languages. Sometimes these stories are used to advocate to decision makers for change in favor of girls and their agendas. Digital stories are being used as part of research processes and to support monitoring, evaluation and accountability work through ‘real-time’ data.

ICTs and social accountability. Digital tools are helping young people address accountability issues and inform local and national development processes. In some cases, youth are able to use simple, narrow bandwidth tools to keep up to date on actions of government officials or to respond to surveys to voice their priorities. Online tools can also lead to offline, face-to-face engagement. One issue, however, is that in some countries, youth are able to establish communication with national government ministers (because there is national-level capacity and infrastructure) but at local level there is very little chance or capability for engagement with elected officials, who are unprepared to respond and engage with youth or via social media. Youth therefore tend to bypass local government and communicate with national government. There is a need for capacity building at local level and decentralized policies and practices so that response capacity is strengthened.

Do ICTs marginalize girls? Some Salon participants worried that as conversations and information increasingly move to a digital environment, ICTs are magnifying the information and communication divide and further marginalizing some girls. Others felt that the fact that we are able to reach the majority of the world’s population now is very significant, and the inability to reach absolutely everyone doesn’t mean we should stop using ICTs. For this very reason – because sharing of information is increasingly digital – we should continue working to get more girls online and strengthen their confidence and abilities to use ICTs.

Many thanks to UNICEF for hosting the Salon!

(Salons operate under Chatham House Rule, thus no attribution has been given in the above summary. Sign up here if you’d like to attend Salons in the future!)

*Disclosure: I co-authored this report with Keshet Bachan.

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America Meet World – a contest to source the best comedy the world has to offer.

I met Trina Das Gupta when she headed up the GSMA’s mWomen program. We bonded at the personal level over a shared frustration with old-school aid and development approaches and an urge to change the way the US public understands the rest of the world.

Trina is always one step ahead of everyone, and she has the know-how and connections to make her visions happen. It’s no surprise then, that she’s moving full steam ahead with a cool new idea that aims to bring people together through comedy: America Meet World.

Rather than get preachy about race and stereotyping, America Meet World will take Americans around the world through laughter and entertainment. The premise is that there is more that makes us the same than that makes us different.

To curate content, Trina’s production company Single Palm Tree has launched a global video contest designed to find the best comedy the world has to offer. The contest’s winner (the video with the most votes) will win a sit-down meeting with executives from The Daily Show with Jon Stewart, and have a chance to ask for advice on building an entertainment career in the US.

Videos will also be reviewed by an all-star panel of judges, including Rebecca Paoletti, former head of video at Yahoo! North American and CEO of CakeWorks; Tim Rosta, senior VP of Integrated Marketing at E! Entertainment Networks; Baratunde Thurston, CEO and Co-Founder of Cultivated Wit and former digital director of The Onion; and John Vorhaus, best-selling author of The Comic Toolbox: How to be Funny Even if You’re Not.

Finalist videos will be featured on AmericaMeetWorld.com and across syndicated channels. The videos submitted, along with other content that Single Palm Tree produces and curates, will feed into a digital video portal that connects US audiences with global comedians. The portal will go live in 2014.

Categories include: stand-up, sketch, reality, satire. Video submissions must be from Africa, Asia, Latin America or the Middle East, and they must not exceed 3 minutes. They must be in English or have accurate English subtitles. See contest rules and tips on how to create a successful entry here.

All you comedians, now’s your chance!

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This is a cross-post by Duncan Edwards from the Institute of Development Studies. Duncan and I collaborated on some sessions for the Open Development stream at September’s Open Knowledge Conference, and we are working on a few posts to sum up what we discussed there and highlight some lingering thoughts on open development and open data. This post was originally published on the Open Knowledge Foundation blog on October 21, 2013

by Duncan Edwards

I’ve had a lingering feeling of unease that things were not quite right in the world of open development and ICT4D (Information and communication technology for development), so at September’s Open Knowledge Conference in Geneva I took advantage of the presence of some of the world’s top practitioners in these two areas to explore the question: How does “openness” really effect change within development?

Inspiration for the session came from a number of conversations I’ve had over the last few years. My co-conspirator/co-organiser of the OKCon side event “Reality check: Ethics and Risk in Open Development,” Linda Raftree, had also been feeling uncomfortable with the framing of many open development projects, assumptions being made about how “openness + ICTs = development outcomes,” and a concern that risks and privacy were not being adequately considered. We had been wondering whether the claims made by Open Development enthusiasts were substantiated by any demonstrable impact. For some reason, as soon as you introduce the words “open data” and “ICT,” good practice in development gets thrown out the window in the excitement to reach “the solution”.

A common narrative in many “open” development projects goes along the lines of “provide access to data/information –> some magic occurs –> we see positive change.” In essence, because of the newness of this field, we only know what we THINK happens, we don’t know what REALLY happens because there is a paucity of documentation and evidence.

It’s problematic that we often use the terms data, information, and knowledge interchangeably, because:
Data is NOT knowledge.
Data is NOT information.
Information is NOT knowledge.
Knowledge IS what you know. It’s the result of information you’ve consumed, your education, your culture, beliefs, religion, experience – it’s intertwined with the society within which you live.

Data cake metaphor developed by Mark Johnstone.

Understanding and thinking through how we get from the “openness” of data, to how this affects how and what people think, and consequently how they MIGHT act, is critical in whether “open” actually has any additional impact.

At Wednesday’s session, panellist Matthew Smith from the International Development Research Centre (IDRC) talked about the commonalities across various open initiatives. Matthew argued that a larger Theory of Change (ToC) around how ‘open’ leads to change on a number of levels could allow practitioners to draw out common points. The basic theory we see in open initiatives is “put information out, get a feedback loop going, see change happen.” But open development can be sliced in many ways, and we tend to work in silos when talking about openness. We have open educational resources, open data, open government, open science, etc. We apply ideas and theories of openness in a number of domains but we are not learning across these domains.

We explored the theories of change underpinning two active programmes that incorporate a certain amount of “openness” in their logic. Simon Colmer from the Knowledge Services department at the Institute of Development Studies outlined his department’s theory of change of how research evidence can help support decision-making in development policy-making and practice. Erik Nijland from HIVOS presented elements of the theory of change that underpins the Making All Voices Count programme, which looks to increase the links between citizens and governments to improve public services and deepen democracy. Both of these ToCs assume that because data/information is accessible, people will use it within their decision-making processes.

They also both assume that intermediaries play a critical role in analysis, translation, interpretation, and contextualisation of data and information to ensure that decision makers (whether citizens, policy actors, or development practitioners) are able to make use of it. Although access is theoretically open, in practice even mediated access is not equal – so how might this play out in respect to marginalised communities and individuals?

What neither ToC really does is unpack who these intermediaries are. What are their politics? What are their drivers for mediating data and information? What is the effect of this? A common assumption is that intermediaries are somehow neutral and unbiased – does this assumption really hold true?

What many open data initiatives do not consider is what happens after people are able to access and internalise open data and information. How do people act once they know something? As Vanessa Herringshaw from the Transparency and Accountability Initiative said in the “Raising the Bar for ambition and quality in OGP” session, “We know what transparency should look like but things are a lot less clear on the accountability end of things”.

There are a lot of unanswered questions. Do citizens have the agency to take action? Who holds power? What kind of action is appropriate or desirable? Who is listening? And if they are listening, do they care?

Linda finished up the panel by raising some questions around the assumptions that people make decisions based on information rather than on emotion, and that there is a homogeneous “public” or “community” that is waiting for data/information upon which to base their opinions and actions.

So as a final thought, here’s my (perhaps clumsy) 2013 update on Gil Scott Heron’s 1970 song “The Revolution will not be televised”:

“The revolution will NOT be in Open data,
It will NOT be in hackathons, data dives, and mobile apps,
It will NOT be broadcast on Facebook, Twitter, and YouTube,
It will NOT be live-streamed, podcast, and available on catch-up
The revolution will not be televised”

Heron’s point, which holds true today, was that “the revolution” or change, starts in the head. We need to think carefully about how we get far beyond access to data.

Look out for a second post coming soon on Theories of Change in Open, and a third post on ethics and risk in open data and open development.

And if you’re interested in joining the conversation, \sign up to our Open Development mailing list.

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Screen Shot 2013-10-11 at 7.24.48 AMA paper that Keshet Bachan and I authored for Unicef is now available for your reading pleasure!

Here’s a  summary of what we talk about in the paper:

Social, cultural, economic and political traditions and systems that prevent girls, especially the most marginalized, from fully achieving their rights present a formidable challenge to development organizations. The integration of new Information and Communication Technologies (ICTs) to the Communication for Development (C4D) toolbox offers an additional means for challenging unequal power relations and increasing participation of marginalized girls in social
transformation.

We examine ways that ICTs can strengthen C4D programming by:

  • enhancing girls’ connections, engagement and agency;
  • helping girls access knowledge; and
  • supporting improved governance and service delivery efforts.

We reflect and build on the views of adolescent girls from 13 developing countries who participated in a unique discussion for this paper, and we then provide recommendations to support the integration of ICTs in C4D work with marginalized adolescent girls, including:

  • Girls as active participants in program design. Practitioners should understand local context and ensure that programs use communication channels that are accessible to girls. This will often require multi-channel and multiple platform approaches that reach more marginalized girls who may not have access to or use of ICTs. Programs should be community driven, and real-time feedback from girls should be incorporated to adjust programs to their needs and preferences. Mentoring is a key component of programming with girls, and holistic programs designed together with girls tend towards being more successful.
  • Privacy and protection. Every program should conduct a thorough risk analysis of proposed approaches to ensure that girls are not placed at risk by participating, sharing and consuming information, or publicly holding others to account. Girls should also be supported to make their own informed choices about their online presence and use of ICT devices and platforms. A broader set of stakeholders should be engaged and influenced to help mitigate systemic and structural risks to girls.
  • Research and documentation. The evidence base for use of ICTs in C4D programming with marginalized adolescent girls is quite scarce. Better documentation would improve understanding of what programs are the most effective, and what the real added value of ICTs are in these efforts.
  • Capacity building. Because the integration of ICTs into C4D work is a relatively new area that lacks a consistent methodological framework, organizations should support a comprehensive training process for staff to cover areas such as program design, effective use of new ICT tools in combination with existing tools and methods, and close attention to privacy and risk mitigation.
  • Policy. Programs should use free and open source software. In addition, child protection policies, measures and guidelines should be updated to reflect changes in technology, platforms and information sharing.

The paper was first shared at the 12th Inter-Agency Roundtable on Communication for Development in November 2011. It was then reviewed and updated in August 2012, and released in August 2013 under the title “Integrating Information and Communication Technologies into Communication for Development Strategies to Support and Empower Marginalized Adolescent Girls.”

Download it here!

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This is a cross-post from the always thoughtful and eloquent Ian Thorpe, who notes that fundraising is a means to help non-profit organizations fulfill their wider mission; it should not be mistaken as the end goal of non-profit organizations. Consistency in how we achieve our missions across all of our operations becomes ever more important in this age of growing transparency. Read the original post here.

by Ian Thorpe

I’ve been reflecting on a couple of interesting discussions lately on aid communication and fundraising.  In the first, Kurante organized a Google Hangout on “Poverty Porn” i.e. the use of negative, shocking images in aid campaigns (the recording and the twitter storify of the discussion can be found on Tom Murphy’s blog here). During the discussion @meowtree  shared a link to this rather discouraging blog post by a fundraising guru here that suggests that those who criticize the use of negative images are undermining the organizations they work for and should be fired!

A second twitter discussion concerned a new “buy one, give one” programme and whether or not it is harmful or helpful and on what basis this type of programme might be judged.

What comes out of both of these is the potential conflict between what makes good aid versus what makes good fundraising. It’s quite possible to raise money, a lot of money, if one is willing to do whatever it takes, use any kind of images and words and tactics in order to open their wallets. Marketers and fundraisers, to give them their due, make extensive use research and evidence in their work, perhaps more so than programme people, and much research backs up the claim that negative imagery is often more successful than positive imagery in evoking a response and getting out checkbooks.

If you were a private company then “maximizing shareholder value” by going where the money is might well be a great strategy. But aid agencies and civil society organizations are generally in place to serve a mission. The mission of the organization is a huge asset both in motivating staff and in generating support – but it’s also an important constraint in that in places limits around what you will be prepared to do to raise funds or attention. Essentially, if you exist to pursue a mission then all your activities need to be consistent with it. Generally an aid mission is not simply to raise as much money as possible, it’s to achieve a purpose such as reducing poverty or protecting children from harm. And it’s often more complicated to pursue this goal to maximize the amount of positive impact on your beneficiaries – you also need to do this in a principled way informed by your organization’s values such as in respecting the human dignity of the people of the people you aim to help and not exploiting them (even if with the aim of helping them).

I recall a conversation from when I worked on communication in UNICEF with our fundraisers about a similar topic (from more than 10 years ago so I’m not spilling any secrets). At that stage the organization was looking to move more into “upstream policy work” and on scaling back on “service delivery”, especially in middle-income countries. Programmatically this made a lot of sense, but the fundraisers were naturally concerned about the impact on their ability to talk about this shift in fundraising campaigns. It’s much easier to fundraise using images of nicely branded supplies coming in on trucks being handed out by aid workers to poor people than it is to “show” work on, or the results of influencing government policy, improving data collection and building capacity of civil servants.  But at the end of the discussion we were ready to say that while it might be harder to raise money for upstream work, and we might be able to raise less money as a result – if this is the work that needs to be done, then the task was to fund better ways of fundraising about this work, rather than changing the nature of the work to make it easier to raise funds.

Of course aid organizations rely on external funding (whether government, corporate or individual) and they need professional fundraisers to be able to get the resources they need to do their work. Professional fundraisers and communicators know better than programme staff, from their experience and research, how to put together effective fundraising communications in terms of who to approach, what approaches to use and what information is needed from programme staff to support it. That can include coming up with novel approaches to raising funds for something that is already a priority, even if these appear gimmicky to aid workers on the ground (such as sending a quarter coin to people to get them to send in donations or getting them to buy something to give something).

But it’s important to ensure that the fundraising is in service of the organization’s goals rather than the reverse. It can be easy to be tempted to do something because it’s popular with donors even if it isn’t fully consistent with your mission and values, and hard to forswear potential opportunities when aid funding is tight. In particular it can be tempting to agree to programmes which are appealing to donors but for which there isn’t a demand, or worse that do unintended harm. But if the organization exists to serve a mission – then it’s important to keep that front and centre in decision-making on what opportunities to pursue or what tactics to use to pursue them – in fundraising just as much as in programmes.

In fact in an age of increasing aid transparency it becomes ever more important to focus on your mission and values since it’s much more obvious if your communications, partnerships and programmes are not consistent with each other or with your mission, and your reputation will suffer as a result –as will the cause you are pursuing.

Greater transparency is also an opportunity to bring donors and beneficiaries closer together so that donors can see and hear the results of aid work directly from those being helped rather than via a “story” whether positive or negative constructed by the aid agency for the benefit of donors. Similarly donors can also hear more from those they are helping about what they want and need, seeing them more as individuals with dignity, aspirations and agency to improve their lives aided by donors rather than as passive objects of pity and charity. This way instead of going where donors give most now, you can change the discussion to educate and encourage them to give money to where it is really needed, and to understand better what their support really does and can do.

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Imagery and stories used to frame issues of humanitarian development for advocacy and funding are often sensational and culturally disrespectful, representing those living in poverty as helpless victims in need, rather than as empowered and capable individuals.

Fueled by intense Twitter and blog discussions about this topic (which is often referred to as “Poverty Porn,”) a few years ago a number of us decided to work together to create a space for wider dialogue around issues of representation of the people that aid and development organizations support.

Screen Shot 2013-05-19 at 2.53.22 PM

Today we launch our multimedia platform Regarding Humanity or “Re: Hum.” The platform aims to engage practitioners, educators, and students in discussions on how to represent  communities we work with in relevant and respectful ways.

Re: Hum is a website and blog that explore how the way we see, listen and frame stories of “the poor” often strips individuals of their agency and creates a general sense of hopelessness and disempowerment. More respectful and relevant methods of seeing, listening and framing can help tell more nuanced stories that respect people and their complex realities.

The Re: Hum website will source content from a diverse set of authors and creators in order to bring a global perspective to the issue. It will serve as an educational resource and discussion forum to teach visual literacy, the importance of ethnography, and ways to maintain narrative integrity. We will be expanding to a discussion series, research, and an educational curriculum over time and as resources permit.

We invite you to take a quick look at Re: Hum (which is still a work-in-progress) and let us know your thoughts and suggestions on how to generate constructive conversation and learning on this issue!

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This is a summary of the May 14th Technology Salon in New York city on “Does social media exacerbate poverty porn”.

  1. MT @nidhi_c: #povertyporn is never about the beneficiary..it’s an org’s attempt to stay relevant. #techsalon
  2. RT @nidhi_c: How do we teach orgs & journalists that #povertyporn isn’t necessary to raise $ or awareness? #techsalon
  3. Fr my notes on today’s NYC #TechSalon on #povertyporn: Ppl visit Africa like it’s the zoo. Do you know the names of ppl u took photos with?
  4. #povertyporn is disempowering both to those it portrays and to those it’s aimed at, bc you only offer one solution – yours. #techsalon
  5. Telling only “positive” stories is also not the solution. Life anywhere is not only one or the other. It’s complex. #povertyporn #techsalon
  6. Great question from @meowtree & #TechSalon on #povertyporn – Do you know the names of people you take photos with?
  7. Stop hijacking people’s stories by putting your NGO/organization at the center of it. #povertyporn #techsalon
  8. transmedia storytelling is one good way to bring in more stories fr more angles to create a diverse narrative #techsalon #povertyporn
  9. Don’t need to take the western voice out. We need all the voices. But often the most vulnerable are not included. #povertyporn #techsalon
  10. Why do donors demand impact evals for ‘regular’ devt pjcts, but to prove soc med impact they’re fine w likes/clicks? #povertyporn #techsalon
  11. Where is the accountability to small individual donors/donations garnered via social media, i.e. for Kony2012? #povertyporn #techsalon
  12. Why do ppl from US photo’d during tragedy have name/story, yet ppl from other places are unknown victims? #povertyporn #techsalon
  13. Yet also, are we respecting privacy, consent and dignity when we photograph ppl in other countries? #povertyporn #techsalon
  14. Why ppl in US portrayed as heroes after tragedy (eg., Boston, 911) but not first responders in other countries? #povertyporn #techsalon
  15. How to get influentials w lrge audience (eg N Kristof) to see that external hero narrative not helpful in long term? #povertyporn #techsalon
  16. #PovertyPorn not only problem of “white” saviors/Africa. Privileged often view “the poor” this way in their own countries #techsalon
  17. Social media does not necessarily reduce the “othering” of #povertyporn. We still create our own filter bubbles #techsalon
  18. NGOs send media teams to find pre-conceived #povertyporn stories. Eg: this post by @morealtitude ht.ly/l23yQ #techsalon
  19. Diff to change existing orgs/system. But what is being done in schools re global education and media literacy? #povertyporn #techsalon
  20. Sites like everydayafrica.tumblr.com can help to overcome the #povertyporn narrative. #techsalon
  21. Or google “tumblr” and any country a hashtag (eg., #elsalvador) to find a diverse range of images, not only #povertyporn #techsalon
  22. How can we harness social media to show this range of images/realities to overcome the #povertyporn narrative? #techsalon
  23. And I’ll stop now – here’s @viewfromthecave‘s summary of this really thought provoking #techsalon on #povertyporn ht.ly/l24sJ

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policy forum

This past Monday I had the opportunity to join Engineers without Borders (EWB) in Calgary, Canada, at their Annual Policy Forum on Global Development to discuss “How can open government contribute to community and economic development?”

Morning panels covered some examples of open government initiatives from Finland, Ghana and Canada. In the afternoon we heard about some of the challenges with open data, open government and the International Aid Transparency Initiative. Table discussions followed both of the panels. The group was a mix of Canadian and African government representatives, people from organizations and groups working in different countries on open government and open data initiatives, and young people who are connected with EWB. The session was under Chatham House Rule in order to encourage frank conversation.

Drawing from such documents as the Open Government Partnership’s Open Government Declaration, Harlan Yu and David G. Robinson’s “The New Ambiguity of “Open Government,” Beth Noveck’s What’s in a Name? Open Gov and Good Gov and Nathaniel Heller, A Working Definition of ‘Open Government’, the following definition of Open Government was used to frame the discussions.

EWB Definition of Open Government

Below (in a very-much-longer-than-you-are-supposed-to-write-in-a-blogpost summary) are the highlights and points I found interesting and useful as related to Open Development, Open Data, Open Government and the International Aid Transparency Initiative (IATI)

1.  Participation thresholds need to be as low as possible for people to participate and engage in open government or open data initiatives. You need to understand well what engagement tools are most useful or comfortable for different groups. In some places, to engage the public you can use tools such as etherpad, wiki platforms, google docs, open tools and online collaboration spaces. In other places and with other populations, regardless of what country, you may be more successful with face-to-face methods or with traditional media like television and radio, but these need to be enhanced with different types of feedback methods like phone calls or surveys or going house to house so that your information is not only traveling one way. Community organizing skills are key to this work, regardless of whether the tools are digital or not.

2.  Literacy remains a huge challenge hindering access to information and citizen engagement in holding government accountable in many countries. This is why face-to-face engagement is important, as well as radio and more popular or broad-based communication channels. One participant asked “how can you make open government a rural, rather than an urban only, phenomenon?” This question resonated for participants from all countries.

3.  Language is still a critical issue. Language poses a big challenge for these kinds of initiatives, from the grassroots level to the global level, within and among countries, for citizens, governments, and anyone trying to share or collect data or information. It was noted that all the countries who have published data to IATI are publishing in English. All the IATI Standards are in English, as is the entire support system for IATI. As one participant noted, this begs the question of who the information in IATI is actually designed for and serving, and who are the expected users of it. Open data initiatives should consider the implications of language they publish in, both politically and practically.

4.  Open data can serve to empower the already empowered. As one speaker noted, “the idea that everyone has the potential to make use of open data is simply not true.” Access to digital infrastructure and educational resource may be missing, meaning that many do not have the ability to access, interpret or use data for their own purposes. Governments can also manipulate data and selectively release data that serves their own interests. Some questioned government motives, citing the example of a government that released “data” saying its unemployment rate was 10% when “everyone knew this to be false, and people grumbled but we did not feel empowered to challenge that statement.” Concern was expressed over the lack of an independent body or commission in some countries to oversee open data and open government processes. Some did not trust the government bodies who were currently in charge of collecting and opening information, saying that due to politics, they would never release any information that made their party or their government look bad.

5.  Privacy rights can be exploited if data is opened without data protection laws and effort to build capacity around how to make certain data anonymous. Citizens may also not be aware of what rights are being violated, so this should also be addressed.

6.  Too much open data discussion takes place without a power analysis, as one participant commented, making some of the ideas around open data and open government somewhat naïve. “Those who have the greatest stake will be the most determined to push their point of view and to make sure it prevails.”

7.  Open data needs to become open data 2.0. According to one participant, open data is still mostly one-way information delivery. In some cases there isn’t even any delivery – information is opened on a portal but no one knows it’s there or what it refers to or why it would be useful. When will open data, open government and open aid become more of a dialogue? When will data be released that answers questions that citizens have rather than the government deciding what it will release? The importance of working with community groups to strengthen their capacity to ask questions and build critical consciousness to question the data was emphasized. A counter point was that government is not necessarily there to start collecting information or creating data sets according to public demand. Governments collect certain data to help them function.

8.  Intermediaries working on open government should be careful of real or perceived bias. Non-profits have their own agendas, and ‘open data’ and ‘open information’ is not immune to being interpreted in non-objective ways. Those working on civic engagement initiatives need to be careful that they are not biased in their support for citizen initiatives. One presenter who works on a platform that encourages citizens to be involved in petitioning new laws for contemplation in Parliament said “Our software is open source so that anyone can set up a similar process to compete with us if they feel we are biased towards one or another type of agenda.”

9.  Technology-based engagement tools change who is participating. Whether in Finland, Canada, Ghana or Malawi, it’s critical to think about reaching those who are not active already online, those who are not the typical early adopters. To reach a broader public, one speaker noted “We are going to remote places, doing events in smaller towns and cities to see how people want to influence and take part in this. Making sure the website is accessible and understandable.”

10. Technological platforms are modifying how political parties and democratic processes operate. This may or may not be a good thing. Normally priorities arise and are discussed within political parties. Will people now bypass the party process and use ‘direct democracy’ channels if they are passionate about an issue but do not want to enter into negotiation around it? Will this weaken political processes or longer standing democratic processes? One speaker considered this change to be positive. People are not happy with being able to vote every 4 years and they want opportunities to participate in between elections cycles and direct voice in how priorities are decided. Others questioned whether bypassing official processes can lead to less participation and more apathy overall on national issues. Some questioned whether within fairly long-standing democracies, open data will have any real impact, considering existing levels of apathy and the lack of political participation.

11. Strong information, statistical, monitoring and evaluation systems are critical for open data and open government processes and to ensure more effective management of development results. This is still a challenge for some countries that need to review their mechanisms and improve their tools and processes for data collection and dissemination. If there is no data, or no current data, there is not much point in opening it. In addition, there are capacity and technical competency challenges within institutions in some countries. One participant mentioned a lack of current government geological information about gold and oil deposits that weakens government capacity to negotiate with the private sector extraction industry and ensure partnerships and earnings will contribute to national development. In addition more evidence is needed on the impact, use, and outcomes of open data. At the moment it’s quite difficult to say with any real authority what the outcomes and impact of open data and open government have been.

12. IATI (International Aid Transparency Initiative) needs more partners. Government representatives noted that they are opening their data, but they can only open the data they possess. In order for data on aid to be useful, more data is needed, especially that of NGOs who are implementing programs. Not many NGOs have published their information to the IATI standard at this point. “The really interesting thing will be when we can start mashing up and mapping out the different kinds of information,” as one speaker noted, “for example, this is the goal of the Open Aid Partnership. It will involve combining information from the donor, development indicators from the World Bank, and country information, and this will open up amazing possibilities once this is all geo-coded.” There are reporting challenges related to IATI and open government data, however, because at times countries and NGOs do not see the benefits of reporting – it feels like just one more top-down administrative burden. There are also issues with donor governments reporting their committed intentions and amounts, recipient governments reporting back, and communications with citizens on both sides (donor and recipient countries). One example that was reported to be enjoying some success was the multi-donor budget support initiative in Ghana, where development partners and government work together to establish development indicators and commitments. If the government delivers on the indicators, the development partners will then provide them with the funding. Development partners can also earmark funding to particular areas if there is government agreement.

13. We need more accountability towards ‘beneficiaries’.Currently many of these initiatives are perceived as being focused on donors and donor publics. As one participant noted, “the interesting thing is less about government and more about getting regular people involved in these processes. When you engage the public you’ll engage government leaders in thinking they will need to change to respond to what citizens are asking for.” Another noted that the essential issue is the link between transparency/accountability and citizens and their own governments. In addition, as one participant asked, “How can you strengthen capacity among citizens to ask the right questions about the data that’s being opened?” For example, citizens may ask about the number of schools being built, but not ask about the quality of education being provided. Public education was a strong focus of discussions around citizen engagement during the policy forum.

14. Should citizens be consulted on everything? however, was one big question. The public at large may not understand the ramifications of its own deep misunderstandings on particular issues and may be inputting from a viewpoint that lacks scientific evidence or fact. “It’s one thing to have an opinion about whether your child should be able to drink energy drinks before age 16, it’s another to input about technical programs like the best policy for green energy,” commented one group.

15. Can citizens really have greater participation if government is still in control of data? was another big question. An example was given of an open consultative process that became unwieldy for a local government, which then shut down the consultation process and changed the nature of the documents to ‘administrative’ and therefore no longer open. Others asked why governments pat themselves on the back over being part of the Open Government Partnership yet they do not have Freedom of Information Acts (FOIA) or they prosecute those who open data in alternative ways, such as Bradley Manning and Aaron Swartz.

16. If citizens don’t get a response from government (or if they don’t like the response, or feel it’s biased or manipulated), apathy and cynicism will increase. It’s important to make sure that ‘open government’ is not just a box that gets ticked off, but rather a long-term change in mentality of those in power and deeper expectations and efforts by citizens for openness and participation in conversations of national importance.

The conclusion was that Open Government is somewhat of a paradox, rooted in aims that are not necessarily new. Open Government strives to enable leaders in their communities to create change and transform their lives and those of people in their communities. It is a complex process that involves many actors and multiple conflicting goals and interests. It’s also something new that we are all learning about and experimenting with, but we are very impatient to know what works and what the impact is. In the room, the feeling was one of ‘radical pragmatism,’ as one participant put it. Open Government is a big idea that represents a big change. It’s something that can transform communities at the global level and there is a great deal of hope and excitement around it. At the same time, we need to acknowledge the challenges associated with it in order to address them and move things forward.

I’ll do a follow up post with the points I made during the panel as this post is clearly way too too long already. Kudos if you are still reading, and a huge thanks to the organizers and participants in the EWB policy forum.

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