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Posts Tagged ‘frontlineSMS’

Jonathan Mativo, whom I first met in Kenya in December at our Social Media for Social Change workshop was one of our core FrontlineSMS trainers last month. In January, Mativo left Plan to found his own organization called ICT4D Kenya which operates in the Kilifi and Machakos districts in the Southern Coast of Kenya. He was motivated to move beyond the commercial ICT sector to ICT4 community development by his 4 years of work at Plan. “Previously I didn’t have any background on ICT4D. I only looked at ICT from the operational point of view but Plan really inspired me to work with children to see them realize their full potential.” ICT4D Kenya envisions young children confident in participatory media, children that see ICTs as enablers for development rather than just tools to perform work. “We also foresee a changed community – people who are socially together.”
Photo: Mativo is the founder of ICT4D.

ICT4D Kenya targets communities and schools, with the aim of building the capacity of youth, men and women through community ICT resource centers to introduce them to new ways of learning. ICT4D Kenya is also experimenting with interactive learning. “Normally students learn by rote. They basically take notes extracted from text books.” In their free time children expected to study, but “they are just revising materials from textbooks that have been copied into their notebooks…. They are hardly concentrating on what they are doing.” Mativo wants to introduce interactive learning materials in schools so children will be more attentive in class. He’s also planning some school linking projects where students in different districts can communicate to share culture and motive each other to improve school performance. Photo: Wajuhi and Mativo at Plan’s training on mobile data gathering in Kwale, Kenya

We’re not talking old, slow computers though. “One thing about Africa is that we are used to free things. That’s why we are congesting our country with refurbished things.” Mativo believes that to take ICT ahead in Africa, schools need access to the technology that they would get in the real market. “Often we get old computers, slow, hard to maintain and without proper e-waste solutions. We should be looking at affordable technology and ways to get ICTs to Africa rather than just dumping refurbished equipment.” So what about refurbished/donated phones? “Small gadgets are a different story. If you look at the features of a mobile, as long as it can send an SMS, it’s fine. SMS is one thing we are really looking at for social change.”

Mativo has worked with one school to install FrontlineSMS (http://www.frontlinesms.com/) in order to communicate with parents. This year there was a teachers strike. Most schools sent their children home. But this school got all the parent/caretaker contact information. “Within 2 days we had all the mobile numbers.” They keyed them into FrontlineSMS and the head teacher used the software to send an SMS to all the parents and asked if they should send the children home or not. “We got 237 out of around 400 messages back from parents on the first day saying ‘don’t send our children home’ and the rest said to send them home.’” So the head teacher kept the children at school, and when a parent questioned the decision at a parents’ meeting later in the year, he used the SMS he had saved to explain the reasons.

Now the school is using the software for all kinds of things. On annual Prize Day instead of the normal low turn-out, they had 75% turnout for the first time this year. “Parents said you communicated with us in due time by SMS and kept communicating with us over time to remind us.” Normally students are given newsletters during holiday times and parents don’t remember key dates when they finally roll around.

Mativo sees his role as demystifying ICTs and finding the best way possible to ensure people understand ICTs from a non technical point of view. “When I have to explain what a computer is, I always refer it as ‘that box there’ so that people don’t look at it as too delicate. In most cases I open the CPU for people to understand that it’s just an empty box that they shouldn’t be too afraid of.” Mativo says that many people believe it’s not possible to change their communities’ way of thinking, especially people who are working in commercial ICTs. “They need to internalize what community development is all about and that ICT can be downgraded to reach out to people in communities regardless of their skills, their background and their exposure. ICT and community development is real.”

Photo: Simplifying ICTs for people.

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Building on the last post, I wanted to share also some of the discussion at last week’s Kenya workshop about incorporating mobiles into our work. People in general were pretty excited. Even those people who were skeptical seemed to see mobiles as tools that could improve work we are already doing if well incorporated and done from ‘the bottom up’ in sustainable ways, based on program information and communication needs. Some great discussions came up and participants shared some potential solutions and good practices.

Issue: Access

We are working with children. How many children have phones? How do we get information from children? We work with communities who are the “poorest of the poor” – so how do we get info from them using FLSMS – do we expect them to have phones? Or people may have phones but no credit? How do you handle such circumstances?

Use a short code if you can get one

Credit is a very important issue. If organizations or institutions want to use SMS, then there is an investment cost unless you can acquire a short code. If you have a short code you deposit money to make this free or much lower cost for people.

Don’t assume that children don’t have access to mobiles

We should not assume children do not have access to phones. If the information is out there, children will find someone that is willing to help them make a call or text. Many children now call us (at the Child Help Line) even without a fixed line. They have a teacher, an auntie, a big sister who will allow them to borrow the phone. I’ve seen that almost everybody in the community has a SIM card. They do not have a handset, but when they need to make a call they borrow the handset for a few minutes and somehow they do it. We can’t make the argument that children can’t use technology. There are innovative ways of using the technology so let’s put the technology out there and stop assuming that people can’t access it. The issue is how can we make the technology reach as many as possible?

Give out SIM cards with a few minutes on them to protect privacy and confidentiality

We had a similar situation with a reproductive health project that was offering out information that most girls wanted to remain confidential. What we did was gave out 10 bo SIM cards. We passed them out in little boxes. Many of the girls had phones but wanted to send in anonymous questions so they used the SIM cards to send the SMS in, and then removed the card from the phone, put it in their pockets, and replaced their original SIM. It only costs 1 shilling via Orange. We found that normally the SMS conversation lasts for around 6 shillings. They can maintain anonymity this way. It’s cheap and they can just keep these SIMs in their pockets.

Issue: If mobiles begin to replace face-to-face contact and relationships with partner communities.

Using Frontline SMS for community outreach and communications has many advantages, particularly in terms of the information that we constantly need to gather. However, we should be careful though that it doesn’t substitute field visits. If people get used to getting information quickly they are likely to avoid going out and getting in touch with communities to see what is happening. If you just sit and wait for an SMS you will lose this face-to-face contact with the community.

Mobiles can be a tool, but must be integrated with other communication means

This point reminds us that we should not totally substitute it but use it as an additional tool in the toolbox to improve, cut costs, reduce, etc.

Issue: A text does not give enough space for full and clear information in health or other cases

We talked about using Frontline SMS for radio. In our participatory youth media programs, children bring out issues in video, in radio, etc. We are not always able to respond immediately to their concerns and issues. FLSMS could be a way to respond to these issues. Are there examples of how to pass on this type of technical information? If I’m a midwife and am too far from hospital, I need very clear information. How could this be done with SMS via an auto reply and only a short amount of text?

Use SMS to bring face to face help more quickly and to track/record incidents

SMS isn’t a solution for everything, but I know of an example of how that can work. There is another program called Ushahidi that is about crisis mapping. It’s a digitized map. Sometimes when a situation becomes extreme people are asked to share their locations using GPS and then you can send local people to these places on bicycles or through other means to help. This allows the professional help to arrive more quickly. Maybe SMS can’t solve it but it can bring help more quickly.

Use SMS as a supplement, not a replacement for human contact and long-term work

In the case of trying to change harmful practices and traditions, we need time and eye contact. If we are working with trying to make cultural changes, such as in the case of infanticide or something, you can’t just send a text that says “this is a bad practice”. You need to come close to people. I believe FLSMS can offer a secondary way or a supplement to a given community meeting, to strengthen a rapport with the community, but it’s not a replacement for our long term work and ongoing relationships with people.

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Yippee!!! Mika and his colleague Ville at Plan Finland have been working on a tutorial video for using Frontline SMS since our Social Media for Social Change (SM4SC) workshop in December. They just posted it and it’s really helpful to better understand how mobile data gathering works in general.

http://frontlinesms.ning.com/video/video/show?id=2052630%3AVideo%3A11014

We’ll be having a workshop coming up in June in Kenya to see how to use Nokia’s Mobile Data Gathering Software, so soon I hope I’ll have a good understanding of how this whoe thing works so that we can train others to use it.

For YETAM we are looking at how we can use mobile data gathering software to do follow up monitoring in the communities following the YETAM workshops. The idea is that during the arts and media workshops, the kids are discussing issues most important to them. Then they make videos, photos, arts, etc. to investigate the issues, and bring them out, and to generate dialogue in their communities on the issues in order to try to bring about positive change by engaging peers, community at large, decision makers, and Plan (in case Plan hasn’t been aware of the particular issues the youth are looking at). But how are we monitoring afterwards to see what is happening at the individual youth level, and at other levels? How are the youth able to measure their impact on the issues they’ve chosen?

So we are planning to work with them to develop mobile surveys related to the changes they hope to create in the communities, and then they could monitor their progress on the issues through the surveys. They would also make videos/photos, etc. to show their progress, but in addition now they would have some data as well to help them shape their approach and measure their impact.

Sounds cool to me!

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