Feeds:
Posts
Comments

Posts Tagged ‘media’

How does film support aid and development work?

Posted in communication for development, ICTs, mobile and technology, technology, technology salon, TSNYC, wait... what?, youth media, tagged , , , , , , , , , , on December 5, 2017| 1 Comment »

On November 14 Technology Salon NYC met to discuss issues related to the role of film and video in development and humanitarian work. Our lead discussants were Ambika Samarthya from Praekelt.org; Lina Srivastava of CIEL, and Rebekah Stutzman, from Digital Green’s DC office.

How does film support aid and development work?

Lina proposed that there are three main reasons for using video, film, and/or immersive media (such as virtual reality or augmented reality) in humanitarian and development work:

  • Raising awareness about an issue or a brand and serving as an entry point or a way to frame further actions.
  • Community-led discussion/participatory media, where people take agency and ownership and express themselves through media.
  • Catalyzing movements themselves, where film, video, and other visual arts are used to feed social movements.

Each of the above is aimed at a different audience. “Raising awareness” often only scratches the surface of an issue and can have limited impact if done on its own without additional actions. Community-led efforts tend to go deeper and focus on the learning and impact of the process (rather than the quality of the end product) but they usually reach fewer people (thus have a higher cost per person and less scale). When using video for catalyzing moments, the goal is normally bringing people into a longer-term advocacy effort.

In all three instances, there are issues with who controls access to tools/channels, platforms, and distribution channels. Though social media has changed this to an extent, there are still gatekeepers that impact who gets to be involved and whose voice/whose story is highlighted, funders who determine which work happens, and algorithms that dictate who will see the end products.

Participants suggested additional ways that video and film are used, including:

  • Social-emotional learning, where video is shown and then discussed to expand on new ideas and habits or to encourage behavior change.
  • Personal transformation through engaging with video.

Becky shared Digital Green’s approach, which is participatory and where community members to use video to help themselves and those around them. The organization supports community members to film videos about their agricultural practices, and these are then taken to nearby communities to share and discuss. (More on Digital Green here). Video doesn’t solve anyone’s development problem all by itself, Becky emphasized. If an agricultural extensionist is no good, having a video as part of their training materials won’t solve that. “If they have a top-down attitude, don’t engage, don’t answer questions, etc., or if people are not open to changing practices, video or no video, it won’t work.”

How can we improve impact measurement?

Questions arose from Salon participants around how to measure impact of film in a project or wider effort. Overall, impact measurement in the world of film for development is weak, noted one discussant, because change takes a long time and it is hard to track. We are often encouraged to focus on the wrong things like “vanity measurements” such as “likes” and “clicks,” but these don’t speak to longer-term and deeper impact of a film and they are often inappropriate in terms of who the audience is for the actual films (E.g., are we interested in impact on the local audience who is being impacted by the problem or the external audience who is being encouraged to care about it?)

Digital Green measures behavior change based on uptake of new agriculture practices. “After the agriculture extension worker shows a video to a group, they collect data on everyone that’s there. They record the questions that people ask, the feedback about why they can’t implement a particular practice, and in that way they know who is interested in trying a new practice.” The organization sets indicators for implementing the practice. “The extension worker returns to the community to see if the family has implemented a, b, c and if not, we try to find out why. So we have iterative improvement based on feedback from the video.” The organization does post their videos on YouTube but doesn’t know if the content there is having an impact. “We don’t even try to follow it up as we feel online video is much less relevant to our audience.” An organization that is working with social-emotional learning suggested that RCTs could be done to measure which videos are more effective. Others who work on a more individual or artistic level said that the immediate feedback and reactions from viewers were a way to gauge impact.

Donors often have different understandings of useful metrics. “What is a valuable metric? How can we gather it? How much do you want us to spend gathering it?” commented one person. Larger, longer-term partners who are not one-off donors will have a better sense of how to measure impact in reasonable ways. One person who formerly worked at a large public television station noted that it was common to have long conversation about measurement, goals, and aligning to the mission. “But we didn’t go by numbers, we focused on qualitative measurement.” She highlighted the importance of having these conversations with donors and asking them “why are you partnering with us?” Being able to say no to donors is important, she said. “If you are not sharing goals and objectives you shouldn’t be working together. Is gathering these stories a benefit to the community ? If you can’t communicate your actual intent, it’s very complicated.”

The goal of participatory video is less about engaging external (international) audiences or branding and advocacy. Rather it focuses on building skills and capacities through the process of video making. Here, the impact measurement is more related to individual, and often self-reported, skills such as confidence, finding your voice, public speaking, teamwork, leadership skills, critical thinking and media literacy. The quality of video production in these cases may be low, and videos unsuitable for widespread circulation, however the process and product can be catalysts for local-level change and locally-led advocacy on themes and topics that are important to the video-makers.

Participatory video suffers from low funding levels because it doesn’t reach the kind of scale that is desired by funders, though it can often contribute to deep, personal and community-level change. Some felt that even if community-created videos were of high production quality and translated to many languages, large-scale distribution is not always feasible because they are developed in and speak to/for hyper-local contexts, thus their relevance can be limited to smaller geographic areas. Expectation management with donors can go a long way towards shifting perspectives and understanding of what constitutes “impact.”

Should we re-think compensation?

Ambika noted that there are often challenges related to incentives and compensation when filming with communities for organizational purposes (such as branding or fundraising). Organizations are usually willing to pay people for their time in places such New York City and less inclined to do so when working with a rural community that is perceived to benefit from an organization’s services and projects. Perceptions by community members that a filmmaker is financially benefiting from video work can be hard to overcome, and this means that conflict may arise during non-profit filmmaking aimed at fundraising or building a brand. Even when individuals and communities are aware that they will not be compensated directly, there is still often some type of financial expectation, noted one Salon participant, such as the purchase of local goods and products.

Working closely with gatekeepers and community leaders can help to ease these tensions. When filmmaking takes several hours or days, however, participants may be visibly stressed or concerned about household or economic chores that are falling to the side during filming, and this can be challenging to navigate, noted one media professional. Filming in virtual reality can exacerbate this problem, since VR filming is normally over-programmed and repetitive in an effort to appear realistic.

One person suggested a change in how we approach incentives. “We spent about two years in a community filming a documentary about migration. This was part of a longer research project. We were not able to compensate the community, but we were able to invest directly in some of the local businesses and to raise funds for some community projects.” It’s difficult to understand why we would not compensate people for their time and their stories, she said. “This is basically their intellectual property, and we’re stealing it. We need a sector rethink.” Another person agreed, “in the US everyone gets paid and we have rules and standards for how that happens. We should be developing these for our work elsewhere.”

Participatory video tends to have less of a challenge with compensation. “People see the videos, the videos are for their neighbors. They are sharing good agricultural or nutrition approaches with people that they already know. They sometimes love being in the videos and that is partly its own reward. Helping people around them is also an incentive,” said one person.

There were several other rabbit holes to explore in relation to film and development, so look for more Salons in 2018!

To close out the year right, join us for ICT4Drinks on December 14th at Flatiron Hall from 7-9pm. If you’re signed up for Technology Salon emails, you’ll find the invitation in your inbox!

Salons run under Chatham House Rule so no attribution has been made in this post. If you’d like to attend a future Salon discussion, join the list at Technology Salon.

 

Read Full Post »

Do ‘girl ads’ detract from girls’ empowerment?

Posted in activism, communication for development, communications, gender, girls, ICTs, mobile and technology, slacktivism, social media, technology salon, TSNYC, Uncategorized, wait... what?, women, youth, youth media, tagged , , , , , , , , , , , , , , on August 26, 2014| 5 Comments »

Our August Technology Salon in New York City (TSNYC) was a stimulating and deep discussion on whether ‘girl advertising’ detracts from girls empowerment. The topic surfaced after a Facebook conversation about the rise in commercials about girls and women’s empowerment such as Always’ “Like a Girl,” Verizon’s “Inspire her Mind,” and Pantene’s “Stop Saying Sorry.” There are mixed feelings about what these ads accomplish for girls and women, and whether their commercially driven motivations are actually helping to achieve gains for girls in the US and elsewhere.

Some of the key points raised at the Salon included:

Participatory media vs slick, overproduced ads. When it’s participatory media with children and youth making choices about what is being said, shot and edited, it’s one thing. It feels authentic, said one Salon participant. “But the current spate of ads tend to show a very ‘produced’ girl, wearing make-up, feeding into stereotypes about beauty, talking to a screen and selling a product or a brand.” These ads may feel inspiring to people watching, but are they actually ‘empowering?’ The underlying message of many of these ads for girls is still often sex, beauty and/or sexual attractiveness.

Surface rather than deeper change. One discussant pointed out that companies making these empowering girl ads on the one hand are making misogynist NFL ads on the other. If a company really wants to do something for girls, it should be a holistic effort that permeates all its advertising, she felt, not just a slick ad for girls and business as usual with everything else. Making girls feel better about themselves is one thing, but it’s not enough. Girls may say they prefer ‘Goldiblox’ to ‘Barbie’ but the toys are still plastic consumables, and they are still pink, as one participant noted. “Girls need to build confidence at a deeper level,” said a youth participant. “Rather than just providing a one-way ticket to solving a simple problem, we need to go deeper, because the problem does not have just a single cause.” In addition, as other participants called out, much of the change being pushed by ads is shallow change, when what is really needed is systemic change. “Have you really addressed structural injustices and inequities with these one-off actions and campaigns? Do these simple narratives really help? Or are they a distraction?”

Are we conflating empowerment and consumerism? These girl-focused ads encourage girls that we work with to spend money that they don’t have, commented one Salon participant. Are we supporting girls’ assimilation into corporate consumerism or are we trying to change the status quo for girls who have been traditionally left out? “Girls we work with have issues with lack of access to housing, education, a living wage. These ads encourage them to spend money that goes back to corporations, and we don’t know what the corporations are doing with it. Are they supporting militarization of the police? Are they lobbying to cut sex education or planned parenthood funding?” Often the topics addressed in these ads, she noted, are the tip of the iceberg. “We see ads about teen pregnancy, but we don’t see work that addresses its underlying causes.” Addressing underlying causes, many in the room felt, would be the truly empowering work.

Higher visibility of girls’ issues is unintentionally causing problems. The increased presence of girls in the media and in NGO advocacy campaigns was initially very helpful, but some commented that it is becoming a problem. “Donors think that there is a higher level of investment in programs that directly impact on girls, which is not necessarily the case. Often the investment is made in branding or social media rather than in concrete programming that supports girls with real assets and skills.” This has meant that some donors are reluctant to fund programs for girls, because they think the topic is over-saturated. In reality, there is a lot of talk and media but not enough on-the-ground support.

Being a girl in 2014…. In addition to the funding challenges, some research has shown that in the US, girls as young as 7 and 8 feel that they “cannot drop the ball on anything now.” The empowering visions of girls can make them feel that they are expected to do and be everything, and to solve all the world’s problems on top of it all. At the same time, on social media such as Facebook research shows that girls tend to downplay their intelligence and up-play their fun and sexiness, because media bombards them with messages that on top of being successful at everything, they are also supposed to be cute, carefree, and sexy.

What about boys and men? The higher visibility around girls can lead to a marginalization of boys and men from gender work, commented some Salon participants, as it sets up a boy vs girl dynamic. Though for advertising, binaries tend to work, in the wider scheme of things, these issues are very complex and binaries are not helpful. If we are looking for change an empowerment, boys and men also need to be part of the equation and gender should be a more holistic approach, not only focused on girls. “Working with both boys and girls is more empowering for everyone,” said one participant. When boys feel threatened by girls it just creates more conflict. “We need to empower boys by teaching them about girls and gender dynamics,” because both boys and girls are affected by gender stereotypes.

Ads by their very nature simplify complex issues. Ads are simplified because of how they need to be packaged, especially now in the day of social media, as one of the youth Salon participants pointed out. “People take a simplified message and create their own meaning out of it, without really understanding the complexities. Then they share the ad around and feel like they’ve done their part. They think an ad is fully informing them and this is dangerous. These ads don’t really feel empowering for me, it’s just an upswing in ads for teenaged girls and in media targeted at my age group. The ads are just one more thing that’s shared on Facebook. So it’s like someone else packages ideas for you, you share them, and you move on.” Another participant agreed, yet added that ads can open the door to a conversation about something larger that can be followed with more nuanced discussions.

Ads are ads. They are not CSR. Companies are not really interested in empowering girls with these ads, pointed out one participant. These are not Corporate Social Responsibility (CSR) ads; they are marketing ads. Another participant added that “many of these campaigns are run by very smart, high-powered women. They do want to see high-powered versions of girls, and they also want to sell their products or their brands.” The income from the ads does not go into social programs; it’s revenue, noted another participant. CSR managers then have the job of advocating internally so that some of the revenue does go towards these types of causes, but it’s not a given. CSR staff work to encourage corporate leadership to allocate some of the funding into programs that have an impact on girls’ lives. Consumers should also be doing their homework and finding out what is happening with different campaigns. Companies want to make employees, customers, and investors/their boards happy. Consumers should pressure corporations to do more than just ads, and to do something that reaches farther. Corporate mandates are totally separate from Foundation mandates, as one participant pointed out. “It’s up to people like us who care about these issues to bridge the gap, to have these conversations in the board room, with management and leadership, with PR staff.” “How can we increase transparency about what these companies invest in,” asked one participant. This is important not only for CSR budgets and ‘girl issues’ but for companies overall.

Starting with the delivery system is a problem. Rather than starting with a solution – an ad, a technology, a delivery system – we should start by picking the group or population where we want to make a difference and then decide what is the best way to go about it, commented one Salon participant. “What does success look like for girls? What do girls themselves what to do, to be? Empower is a vague word. If you substituted ‘farmer’ for ‘girl’ you’d never get away with some of the mystical pronouncements that we hear now about girls. Do you ever hear people saying ‘Ah, farmers… I just feel so alive and so inspired when I meet them! They can change the world!’ Probably not. And much of the rhetoric around girls is just inspiring language that doesn’t actually help girls to achieve their goals. We’ve swallowed the language of the current delivery system. We now measure success in terms of retweets, likes, social media campaigns and putting out manuals and guides. We need to push back and ensure that the money goes to girl programs on the ground.”

Using media for behavior change is a science. Others, however, felt that there was a role for behavior change communication (BCC) done in a scientific way and with solid measurement of impact. Activism and advocacy are different approaches than behavior change, commented a participant. Likes and tweets can be measures of activism, awareness and advocacy. But for behavior change, we need to go deeper. Well-targeted behavior change communication starts with strong, solid research into what drives behavior. There are different categories – knowledge is the first one. But most times, it’s not lack of knowledge that prevents people from changing behavior. More often, it’s attitudes, social norms, and lack of social support and self-efficacy. A well-defined campaign should isolate what will make change and the communication piece should speak to that very specific change. It’s also critical to understand the audience and what will move them to action – for some girls it will be a strong aspirational role model, for others it will be real-life women and girls. Formative research helps us understand what will work with a particular audience.

How are we measuring impact? People are measuring the number of tweets from the general public and calling it impact, rather than measuring indicators of real change for girls themselves. “Attention is being placed on media impressions, tweets, hashtags,” said one discussant. “We measure hollow metrics about the giver rather than measuring the impact on the ground, on the lives of the people we say we are supporting or helping.” She went on to cite some very well known campaigns where the only impact reports were media hits, but no available reports track what happened with funds raised, or with ‘awareness’ and how it translated into actual change. “Is it enough to show women in empowering ads,” asked one participant. “There is a disconnect between advocacy and messaging and measuring impact,” said another person. Within organizations, some digital teams are very good at showcasing to management how many Facebook likes and tweets they get, and this distracts leadership from looking at more impactful efforts on the ground. It allows these shallow campaigns to take funding away from the more solid programmatic efforts that work directly with girls and their families and communities to address underlying causes, and to build skills and assets and enabling environments for girls to succeed.

Equality vs liberation. Boiling complicated intersectional analyses down to an ad that can only carry a single message is complicated and having an equal number of male and female board members does nothing for women who are not operating at these high levels, said one participant. “I have so much I want to say about all this!” she added. “Where are the transformational campaigns? None of our organizations or brands or corporations has enough money individually to do a campaign that would really create structural, systemic change. Even the Ms. Endowment has only $35 million and it’s not enough. We are all competing in the market. How can we collaborate and converse with one another to do something bigger and better. How can we work together to really shift things? What if we came together and only took money from corporations that did something like have a certain percentage of women on the board plus ads that show positive images plus funnel funding into good programs on the ground? How can we hold companies accountable? How are we measuring success?” Another person commented “Many corporations feel that we are lucky to have their money.” She wondered how we can build strength in our numbers and work together as a more solid front.

It’s not one or the other…. In closing, one participant pointed out that there were multiple conversations happening in the room, because those of us working on gender and girl issues are fighting the good fight on multiple fronts. “Work on the ground is one thing. Work at the global policy/advocacy level is something else. And then there is work with the private sector and the public as well,” she said. “We all have different strengths. How can we connect in more meaningful discussions on it all? How can we flag issues that need consideration so that we are all contributing to a wider goal?” Further conversation and joint work could help to address some of the challenges that those in the room are facing. Many participants wished for a follow up conversation to take the ideas a step further, and the topic of engaging boys and men was brought up as something that needs more work.

So, do girl ads detract from girls’ empowerment? According to the majority of Salon participants, yes, in many cases they do. But there is potential to integrate these kinds of ads into wider, more effective efforts to push for systemic change that involves both boys and girls, works at various levels, and demands greater corporate accountability and better measurement of results.

What should advertisers do, then? [Adding this today (Aug 26) after a request for some recommendations for advertisers]

  1. Be consistent. Look inwardly. Don’t be all ‘girl empowering’ on the one hand and then be all misogynist on the other hand with everything else that you do.
  2. If you’re making revenue from girl empowerment ads, then do something with the money that actually supports programming that is proven (evidence-based) to make a real difference to girls in their daily lives or support policy work that help girls advance.
  3. If you’re really about girls’ empowerment and want to work on behavior changes that benefit girls at a widespread level, then look at some of the behavior change science approaches that can help you to plan campaigns that get people to move beyond a) feeling inspired and b) gaining knowledge to c) actually acting and changing their behavior….
  4. A combined effort that works at multiple levels (ads that are well researched and directed, policy changes that support girls and women, and work on the ground that provides girls with skills and helps them build assets) would be a better way to approach girls’ empowerment, if indeed advertisers do want to help empower girls.
  5. Stop commodifying everything and putting more pressure on girls and women to be and do everything. Use some of the power and expertise of creating and motivating people through brands and advertising to support social change that has nothing to do with buying more stuff.

****

For more background reading, see our crowdsourced list of ‘girl ads’ and commentary about girl ads.

Thanks to those who contributed to the Salon topic idea and preparation (especially Eva Kaplan, Karen Cirillo, Clare Ramirez-Raftree, Lina Srivastava and Greta Knutzen) and to ThoughtWorks for their generous hosting!

If you’d like to attend a future Salon in New York, Washington DC, San Francisco, London, Toronto/ Ottawa or Nairobi, sign up here to get on our email list!

Read Full Post »

Integrating ICTs into Communication for Development programs with adolescent girls

Posted in C4D, children, communication for development, communications, development, gender, girls, ICT4D, ICTs, mobile and technology, m4D, mobile, participation, protection, social media, wait... what?, women, youth, youth media, tagged , , , , , , , , , , , , , , , , on October 11, 2013| Leave a Comment »

Screen Shot 2013-10-11 at 7.24.48 AMA paper that Keshet Bachan and I authored for Unicef is now available for your reading pleasure!

Here’s a  summary of what we talk about in the paper:

Social, cultural, economic and political traditions and systems that prevent girls, especially the most marginalized, from fully achieving their rights present a formidable challenge to development organizations. The integration of new Information and Communication Technologies (ICTs) to the Communication for Development (C4D) toolbox offers an additional means for challenging unequal power relations and increasing participation of marginalized girls in social
transformation.

We examine ways that ICTs can strengthen C4D programming by:

  • enhancing girls’ connections, engagement and agency;
  • helping girls access knowledge; and
  • supporting improved governance and service delivery efforts.

We reflect and build on the views of adolescent girls from 13 developing countries who participated in a unique discussion for this paper, and we then provide recommendations to support the integration of ICTs in C4D work with marginalized adolescent girls, including:

  • Girls as active participants in program design. Practitioners should understand local context and ensure that programs use communication channels that are accessible to girls. This will often require multi-channel and multiple platform approaches that reach more marginalized girls who may not have access to or use of ICTs. Programs should be community driven, and real-time feedback from girls should be incorporated to adjust programs to their needs and preferences. Mentoring is a key component of programming with girls, and holistic programs designed together with girls tend towards being more successful.
  • Privacy and protection. Every program should conduct a thorough risk analysis of proposed approaches to ensure that girls are not placed at risk by participating, sharing and consuming information, or publicly holding others to account. Girls should also be supported to make their own informed choices about their online presence and use of ICT devices and platforms. A broader set of stakeholders should be engaged and influenced to help mitigate systemic and structural risks to girls.
  • Research and documentation. The evidence base for use of ICTs in C4D programming with marginalized adolescent girls is quite scarce. Better documentation would improve understanding of what programs are the most effective, and what the real added value of ICTs are in these efforts.
  • Capacity building. Because the integration of ICTs into C4D work is a relatively new area that lacks a consistent methodological framework, organizations should support a comprehensive training process for staff to cover areas such as program design, effective use of new ICT tools in combination with existing tools and methods, and close attention to privacy and risk mitigation.
  • Policy. Programs should use free and open source software. In addition, child protection policies, measures and guidelines should be updated to reflect changes in technology, platforms and information sharing.

The paper was first shared at the 12th Inter-Agency Roundtable on Communication for Development in November 2011. It was then reviewed and updated in August 2012, and released in August 2013 under the title “Integrating Information and Communication Technologies into Communication for Development Strategies to Support and Empower Marginalized Adolescent Girls.”

Download it here!

Read Full Post »

Aid, ethics, photography and informed consent

Posted in communications, development, ICTs, mobile and technology, participation, protection, smart aid, social media, wait... what?, tagged , , , , , , on May 8, 2012| 3 Comments »

There’s a great, ongoing discussion happening around aid and development and the ethics of using photographs and other media and stories about people INGOs and NGOs are working with (a.k.a beneficiaries, clients, participants). The discussions are organized by CORE Group in DC. I also participated in the first meeting of the group in April (see this post: On the ethics of photos in aid and development work).

Today’s meeting focused on consent and informed consent for photographs.
Jim Stipe was the key speaker. He shared Catholic Relief Services‘ experiences with developing a process that allows for informed consent in a variety of situations.
.

Future discussions will cover related topics such as what happens with social media sites and consent and copyright? What about fair use of images and stories? I’m quite looking forward to continuing the discussions and learning!

Check out the compilation of tweets here on Storify – be sure to read from bottom to top!

Also see this old post: Child protection, the media and youth media programs.

Read Full Post »

Africa Gathering London – Is social media revolutionizing Africa?

Posted in activism, africa gathering, communications, development, governance, ICT4D, ICTs, mobile and technology, m4D, MDG, participation, smart aid, social media, transparency, youth media, tagged , , , , , , , , , , on June 26, 2011| 5 Comments »

Youth learning to use GPS in Pitoa, Cameroon (photo: Ernest Kunbega)

Last Monday I attended Africa Gathering London. The topic was ‘Social Media Revolutionizing Africa: How is new media changing Africa, giving voices to the voiceless, improving governance and transparency, and changing narratives?’

The event stimulated thinking and brought up some hot discussions around technology, traditional and social media, aid and development, participation and governance. (Big congratulations to Marieme Jamme  for curating a great line up that brought in an interesting and engaged group of participants and to William Perrin of Indigo Trust for keeping things on track and generating good debate!) See the program, the speaker bios and some short video interviews.

Some quotes, thoughts and debates from the day:

  • If your purpose is to bring more people into discussions, remember that radio, Facebook, and Twitter audiences are distinct and be sure you are thinking differently about how to engage them all. Remember that many people in Africa prefer to talk not write.  (from BBC’s Africa Have Your Say – @bbcafricahys‘s presentation)
  • You can’t resolve all of Africa’s issues with one approach. The countries are very different and local context really matters. But you also can’t design something for every tiny demographic. Where is the sweet spot between localized and scale? (discussion after the morning workshop)
  • People should not sit in the UK deciding and develop things for Africans. Develop things with Africans, or support Africans to develop things themselves. This idea got retweeted a lot, with lots of agreement. But H Taylor – @HFTaylor88 also commented via Twitter that this rhetoric has been around for ages within NGOs…. (discussion after morning workshop)
  • It’s great that the market has been able to bring mobile phones to so many people in Africa, but the market can’t do it on its own as many are still left out. There needs to be more incentive to reach remote areas. There needs to be education, cash transfers, government regulation if we want to really realize the potential of mobiles. Mika Valitalo – @vatamik commented that in many African countries, mobiles are still taxed as luxury items, making them more expensive than they should be. (Clare Melamed -ODI – @claremelamed‘s “Is the Mobile Phone Revolution Really for Everyone”.)
  • Any big story today on CNN has a social media component, yet there is still the idea that social media only breaks news and ‘it won’t make the history books until CNN or BBC report on it’. If CNN is not planning to do a story but sees everyone is talking about it on Facebook and Twitter, they will cover may rethink covering it. CNN finds good opinions and stories on social media, but their primary news source will continue to be their correspondents. Emrys Schoemaker – @emrys_s however questioned whether mass media use of citizen journalism is a broadening of voices or if it’s cheap content for big media – or both. (Faith Karimi/CNN/@faithCNN’s presentation and resulting discussions.)
  • Social media gives African youth an uncensored worldwide platform, letting them feel included in shaping Africa’s image, but the youth using social media in Africa are still the middle class and the rich. We need to find ways to include other youth. (Faith Karimi – @faithCNN’s presentation and resulting discussions.)
  • The Guardian’s Global Development Site and Poverty Matters blog are trying to get away from the vision of ‘poor Africa’ and have only been accused of ‘poverty porn’ once in 9 months (which Liz said irritated her to no end as they really try to avoid it). (I remember the case…) They stay away from the typical ‘flies in the eyes’ photos, but sometimes there really is starvation in Africa, and in those cases, a photo of a starving child might actually represent reality. (Someone countered that African newspapers should use photos of drunk, vomiting Brits to illustrate stories about parliament).  (Liz Ford/deputy editor/@lizford‘s talk and discussion)
  • Is the Guardian’s Global Development site one-sided, taking the view that aid is good rather than other ideas on how to best achieve development? Development is much larger than ‘aid’ and when talking about development we need to remember the bigger picture and the alternative views that maybe aid is not the best (or only) way to ‘do development’. The Guardian is quite open to new thoughts and ideas and invites anyone with ideas for blogs or stories to be in touch with them. They consider their site a ‘work in progress’. (Note: I like the Guardian’s site very much as it is one of the few media sources that discusses and seems to really promote and engage in the ‘#smartaid / @smart_aid‘ discussion). (Liz Ford’s talk and discussion)
  • Many African leaders, not to mention the public and the media, will listen when high level people call their attention to something, but problems can’t be solved by the same people who created them, especially if those people are considered morally bankrupt. Karen Attiah – @karennattiah  commented in from Twitter that a big part of development work should focus on rebuilding the broken social contract between governments and citizens in Africa. So how can we connect policy makers with ordinary Africans? How to bridge the gap between policy makers and grassroots approaches and implementation. (Panel with Alex Reid/@alreidy and Carolina Rodriguez /@caro_silborn – media heads at Gates Foundation and at Africa Progress Panel)
  • Not all sources are created equal – this is true for traditional and for social media. Social media is not about the technology, it’s about the human need to communicate. You can make traditional media more social also. Even those without access to social media will get around harsh barriers to tell their stories because of the urge to communicate. So the best thing is to create a social experience, not to worry so much about getting ‘jiggy’ with the technology. (from Kevin Anderson/@KevGlobal‘s presentation. See Putting the social in media.)
  • New technologies can impact on public debate, people’s political capabilities, citizen-state relations, relationships with other government actors. Frontline SMS Radio, for example, could be a very useful tool for this because radio is still the main way to communicate with the majority of Africa. Using Frontline SMS Radio, stations can sort through messages they get, understand them better, and use the information to orient their radio programs as well as other things. Radio can play a very strong and useful role in governance. (from Sharath Srinivasan/ @sharath_sri‘s presentation. See FrontlineSMS at Africa Gathering.)
  • Youth can have a big impact on community development if given space to influence. There is money (eg., in Cameroon, at local government level) but it needs to be better spent. Informed and involved youth can hold government accountable for spending it better. Local level advocacy has a greater impact on youths’ lives than global level initiatives because you can make as many laws as you like, but unless people are putting them into place and practice at a local level they don’t matter. Organizations should listen to young people but not make them dependent on NGOs because the real duty-bearers are family, community, government. NGOs need to be models of their own methodologies; eg., if an NGO is encouraging people to criticize the government, the NGO should be ready to receive the same scrutiny around its own work and behaviors. Social media can play a role in this process by showing what is happening at the local level to a global audience. (from my presentation and the resulting discussions. See Youth Empowerment through Technology, Arts and Media)
Julia Chandler (@juliac2) did a great round-up of the day’s presentations and discussions on her blog: Part 1 and Part 2. The Guardian continues the discussion here and of course the Africa Gathering website is a great place for more information.
.
Update – more posts about Africa Gathering:
Great perspective from Tony Burkson – @tonyballu – who I really enjoyed talking with at the post-event drinks: A Day at Africa Gathering.

Read Full Post »

Mapping Magaiça and other photos from Mozambique

Posted in activism, ICT4D, ICTs, mobile and technology, m4D, mapping, Mozambique, participation, social media, YETAM, youth, tagged , , , , , , , , , on November 19, 2010| 1 Comment »

I spent the first 2 weeks of November in Mozambique working on the continuation of the Youth Empowerment through Arts and Media project. This year, we are piloting digital mapping in addition to the other ICT tools that we’ve been integrating into the project. We weren’t able to find anyone locally in Mozambique who could train on Open Street Map but luckily were able to link up with Portuguese-speaking Iván Sánchez Ortega from OSM in Spain. (In case you didn’t catch the link – the official language in Mozambique is Portuguese…)

Iván was a great trainer and the youth from the two associations (Vuneka and Litanga) that we are working with really took to the idea of digital mapping and learning some new skills in the area of painting, theater, print journalism, radio, video and blogging. See some of Ivan’s thoughts on this Maps for Mozambique post.

Here are some photos of the work we did while in Mozambique….


Read Full Post »

Tracking violence against children in Benin video

Posted in Benin, children, ICT4D, ICTs, mobile and technology, m4D, mapping, protection, social media, VAC, youth media, tagged , , , , , , , , , , , , , on October 9, 2010| 2 Comments »

Our Tracking Violence Against Children in Benin project won first prize for Most Innovative Use of Technology or Social Media in Plan’s internal Global Awards contest. The competition was fierce and we were up against some really great projects.

Here’s a nice video overview of the project and where we hope to take the initiative as we go forward.

We still have some kinks to work out and we are still in pilot phase, but we are pretty happy about the award in any case. It helps motivate us even further to improve on the idea until it’s fully functioning and sustainable and we know that it’s resulting in more reporting of violence, helping to track trends and cases of violence, and being used by local and national authorities for responding and following up on those cases that occur.

Many many thanks to everyone who has helped the project get where it is, including:  Henri da Silva, Carmen Johnson, Bell’Aube Houinato, Amelie Soukossi, Eleonore Soglohoun, Morel Azanhoue, Victoire Tidjani, Alfred Santos, Jean Sewanou, Michel Kanhonou, Paul Fagnon, Camille Ogounssan, Anastasie Koudoh, Mika Valitalo, Ken Banks, Josh Nesbit, Patrick Meier, Juliana Rodich, Henry Addo, David Kobia, James Bon Tempo, Stefanie Conrad, Theresa Carpenter, Penelope Chester, Shona Hamilton, and community leaders, parents, school directors, local authorities, children and youth in the 2 participating communities.

Related posts on Wait… What?

Fostering a new political consciousness on violence against children

7 (or more) questions to ask before adding ICTs

Finding some ICT answers in Benin

Tweaking SMS based violence reporting system in Benin

Community based child protection

New Plan report on ICT-enabled development

Read Full Post »

3 films about the Devadasi

Posted in activism, children, participation, politics, protection, youth media, tagged , , , on September 30, 2010| 11 Comments »

In her post ‘Prostitutes of God:’ Film Mocks, Belittles Sex Workers, Bebe Loff, explains that:

‘Last week,  four episodes of a film entitled Prostitutes of God were posted on VBS.TV, which is owned by Vice Magazine. Prostitutes of God producer Sarah Harris, spent time with members of Veshya Anyay Mukti Parishad (meaning ‘Prostitutes’ Freedom from Injustice’) or “VAMP,” [who] let her into their lives, their families and their workplace.  The result?  Films that are inaccurate and misrepresentative, and insulting to the people who agreed to participate and to the Hindu culture.’

The ‘Prostitutes of God’ film is part of the Vice Guide to Travel where ‘correspondents from VBS and Vice magazine are dispatched around the world to visit the planet’s most dangerous and weird destinations.’

This afternoon I didn’t have 30 minutes to watch the film that was being criticized in the post above. I did have 3 and a half minutes to watch the video response (below) from some of the sex workers and their family members who were part of the documentary.

Their reaction is one of anger and feelings of betrayal. They denounce the filmmaker (Sarah Harris) for laughing at them, making fun of them, disrespecting them, misinterpreting their stories and making public judgment calls on their religious practices.

They say ‘… Your analysis is wrong and we do not agree with it. Who is Sarah Harris? What is the research that informs her story?’‘ They ask ‘Who gave you the right to laugh?‘ They wonder ‘If I had come to your town and insulted your gods would you have liked it?‘

Tonight I watched the 30 minute film. To be honest, it doesn’t strike me as any worse than a lot of other stories told about people from developing communities or exotic or marginalized groups. We see these kinds of stories all the time, where people are held up to view with sensationalism, superiority and for purposeful shock value.

What is interesting about this case is that the community saw it and reacted publicly. It made me wonder, what is the back story? What steps were taken by the filmmaker to secure informed consent? What were members of the different communities expecting the film to be about? What about the local organization, what were they expecting? Where was the communication breakdown and what steps were taken to try to avoid it? What ownership of the content of the film and the storyline did the community members have? Did they expect to be paid? Were they put at high risk or otherwise threatened when the filmmaker released her film? Did the filmmaker think about the ramifications that her film would carry for the communities where she had filmed? What was the filmmaker’s purpose for telling this story?

I think we are going to see more and more of this type of scenario. I hope it will force media practices and ethics to be updated, more respectful and more legal when filming marginalized or disenfranchised groups in ‘developing countries’.

A third film about the Devadasi

I know of a third film about the Devadasi. I saw this one several years ago, and it was made by a group of Indian child journalists as part of a child media project. In that case, the children successfully used the film at the community level to press for compliance with established laws against the Devadasi practice and to discuss culturally appropriate alternatives.

I’m a big fan of local activists using media tools to push for social change on their own terms.

Here’s Insight Share’s great rights-based approach to participatory video guidebook.

Related posts on Wait… What

Good Job

Child protection, the media and youth media programs

Read Full Post »

I didn’t really want to quit anyway

Posted in Brazil, random, musing or confusing, social media, travel, tagged , , , , , , , on August 21, 2010| 3 Comments »

Praia Vermelha, Rio de Janeiro, Brasil

I’m on vacation for a week. In Rio de Janeiro. On a supposed social media break. But I’m on-line right now instead of on-thebeach; in stealth mode, secretly reading Tweets and Google Reader over morning coffee while my fellow vacationers sleep on and sun pours in the huge open window in the apartment we’re sharing in Copacabana.

I was supposed to quit social media and email for the week, but I’m at that point where I question whether I really wanted to go offline at all, and why…. being addicted to Twitter isn’t really a bad thing, is it? If you’ve ever tried to quit smoking or go on a diet and failed, you’ve been here.

I’m sneaking peaks, but not conversing and sharing. Pretending I’m not online, because supposedly I need a social media break (and because being addicted is somewhat embarrassing). But the truth is that my vacation is awesome and I enjoy being online, probably similar to how some people enjoy reading the Sunday paper.

Some highlights I discovered and didn’t share during last week’s feigned Twitter hiatus…

Aid and development

Loved @lrakoto’s great piece on some of the current big dilemmas/discussions in aid…. Aid is about the people, right?

Read @morealtitude’s intense and harrowing World Humanitarian Day series part 1, part 2, and part 3. Wow. Watched OCHA’s beautifully done world humanitarian day video (and couldn’t help but wonder how much it cost to make it). Felt sad that humanitarian aid needs so much marketing lately to be seen as good. Went back and forth as usual, reading this week’s pros and cons of how humanitarian/international aid work needs a total overhaul and how it’s vital work in many places.

Saw Pakistan continue to get less attention than Haiti even as the situation gets worse and worse. Read an interesting piece from a colleague on how women and girls and culture are being impacted by the floods. Saw another colleague, @warisara, (experienced communicator who worked on the ground during the Asian tsunami and who’s now arrived to Pakistan) questioning why aid organizations have to keep showing graphic, horrifying visual images in order to draw any attention to a crisis, and wondering if each disaster has to be worse than the last in order to get the public to care. What an unfortunate dilemma — how to avoid undignified, disrespectful images and still manage to raise any funds.

Saw a sad exchange after my employer posted an appeal for Pakistan… Someone argued that we should not help Pakistanis because ‘they wish to see us dead’. They based their reasoning on ‘Christian principles’. What was heartening at least were all the other comments arguing against that view, arguing for helping Pakistan after the devastating floods, and seeing past religions and hatred and fundamentalist behavior.

Was flattered to get listed in the Activist Writer’s top 10 blogs along with aid bloggers I really admire. Discovered @aaronausland’s blog Staying for Tea.

ICT4D and m4D

Enjoyed the debate started by @Kiwanja on the need for an active mobile community for addressing fundamental, deep questions and thinking, and bridging the gap between development folks and technology folks. (Something I encounter and write about often, such as here and here). Liked this Venn Diagram on the intersection of m4D, apps4D and ICT4D.

Noticed that @mambenanje got himself a copy of an article about him in Brussels Airlines in-flight mag (also incuded Erik Hersman, Ethan Zuckerman). Remembered how cool it was being on that flight to Kenya, opening up the in-flight magazine, and seeing names of people I know.

Saw that @wayan_vota has a beautiful new baby girl.  And that miraculously he’s been able to re-follow me on Twitter after months of his account auto-unfollowing me time and time again (though he’s explained it also happens when he tries to follow @billeasterly…. weird – and really not sure what I have in common with the esteemed Professor that makes Wayan’s account consistently unfollow us both….).

Pakistan and the ‘Ground Zero mosque’

Due to my self-imposed Twitter ban and bet with @ernstsuur that I could really stay off Twitter for a week, I reverted to posting on Facebook and managed to upset the good folks back home in the heartland (Indiana) when I posted a link about the so-called ‘Ground Zero Mosque’. Normally I don’t post political stuff on FB because of the variety of people that I’m connected to there — it’s hard to not offend at least someone. Facebook has become everything and nothing, pretty much.  I also re-posted an article on the ‘mosque’ and elitism (and thought it would be pretty fun to see Palin and @talesfromthhood debating elitism) and a link to the Daily Show giving it to Fox News. This provoked pretty emotional and strong comments (see below) from someone I was very good friends with in high school, but who’s gone down quite a different path than I have… eg, the military:

“So lets encourage all of our moderate Muslim friends to fulfill their religious duty. If they beleive (sic) that the extremist versions of Jihad and Sharia are incongruent with the teachings of Mohammed, then it is their responsibility to wage Jihad (lets let them pick the definition) against the extremists. When have created a predominantly tolerant Islam, I will finance a Catholic church in Saudi Arabia and will bless the establishment of a mosque anywhere in the U.S.

Until then, me and others like me will continue to spread AND DEFEND the basic rights that everyone in America, including the Muslim Americans who want to build this Mosque, enjoy. I invite all do-gooders everywhere to stand shoulder to should with me and my Soldiers in those countries where Muslims are not tolerant under Sharia……Saudi Arabi, Sudan, Iran, Pakistan, Nigeria (Muslim areas), Egypt, Buhrain, Azerbaijan, Yemen, Oman, UAE, Algeria, Mauritania, Somalia, etc., etc. “

Rather than get into a debate, I went with that whole “let’s agree to disagree” thing.  But seriously.  I can’t wait to get back to Twitter.

Pao de Azucar, Rio de Janeiro, Brasil

Rio de Janeiro

Luckily I’m not actually spending all my time in front of my computer. I’m mixing in a lot of other good stuff, like deep philosophical conversations with my 18 year old son, capoeira with him at Grupo Capoeira Senzala Cultural Center in Bairro Botafogo, naps, beach, pictures from the top of Pao de Azucar, and late night samba and caipirinhas at Rio Scenarium and other great places with good friends, old and new….

Read Full Post »

A catalyst for positive change

Posted in Cameroon, development, ICT4D, ICTs, mobile and technology, mapping, YETAM, youth, youth media, tagged , , , , , , , , , , , on July 16, 2010| 16 Comments »

Youth in Ndop, Cameroon

For the past few years I’ve been supporting the Youth Empowerment through Technology Arts and Media project (YETAM) in several countries in Africa.  The last few weeks I was in Cameroon, where the initiative is expanding to new communities, based on learning from last year’s work in Okola.

The project

The project uses technology, arts and media to spur youth engagement in the community development process and youth-led actions around challenges youth identify in their communities. In the process they think about their personal and community strengths and resources, develop skills for problem solving, team work, research and investigation, and get training on how to use some different ICTs (information and communication technologies). They also build confidence and self esteem and learn how to bring up different issues in their communities and involve their peers, families, local authorities and local leaders in actions to address them.

Audience

The main ‘audience’ for the arts and media is the communities where the youth live and nearby communities. Some of their teachers, parents and local leaders also take part in the project and related training. This helps youth to build up support for their agenda. The arts and media is aimed at engaging communities in dialog and discussion that eventually leads to positive change.  Youth often have opportunities to participate in and use their new skills and their arts and media to advocate at national levels as well. Via the Internet, the youth’s voices are amplified to also reach their global peers and decision makers. For example, the YouTube site for the project has over 100 videos made by youth over the past 2 years.

Youth drawing on issue of water

Actions

Last year, the youth in Okola identified poor quality drinking water as a key challenge. They got the community moving to restore a damaged and contaminated spring bed and improve the water quality (without external funding).  This year we’ve incorporated a stronger focus on prevention of violence and gender discrimination because those were the themes that emerged most heavily across all the participating countries in the past 2 years of the project.  We hope the youth will improve their analytical skills around these areas and begin to look at these issues in more depth, strengthen their understanding of the causes of violence and gender discrimination, and develop strategies for overcoming them.

Process

The whole process starts when staff begin discussions about the project and its goals with interested local communities and youth. It’s a dialog and negotiation process, aimed at building local ownership and partnership for the initiative. Staff identify local partners skilled in the areas of technology, arts and media to accompany and support the process.

Staff and partners learning to use GPS for Open Street Mapping

TOT

A 1-week training of trainers (TOT) ensures that everyone is on the same page with regard to the project objectives.The TOT also helps deepen staff and partners’ understanding of some of the issues such as gender and violence, and is an opportunity to build skills on new ICTs that can be used in the project.  This year, for example, we had a session on GPS and OpenStreetMap because we want to add digital mapping to the toolbox to complement hand-drawn mapping, since both are of value to the work we are doing. (Shout out to @billzimmerman and @mikel for pointing us in the direction of Ernest, our fabulous GPS and OSM trainer from Limbe).

Critical questions

At the TOT, we discuss some of the critical questions in a project like this, such as:

Whose media? The arts and media created in the project should belong to the community, not to the funding organization or the arts and media partners. This has connotations then in how it is attributed and copyrighted, and who keeps copies of it, and what it is used for. The best way to manage this seems to be to see organizations and funders as ‘sponsors’ of the project and to ‘brand’ the media as such (this project was funded by xxx and does not represent official positions of xxx).

My personal bias is that the media and any web associated with the project should not carry an institutional logo or be hosted on an institution’s website, but should be established and managed locally using free tools like WordPress and YouTube with support from partner organizations.  I think that we should be looking at these kinds of initiatives as youth and community capacity building not as an institutional branding opportunity.

A middle ground could be that the media is ‘owned’ by all the involved partners and all can use it to promote their own objectives, or that some of the media supports an institutional position and that media is put on an institutional site, and other media can be created by the community for its own purposes, and hosted/posted on free sites like the ones I mentioned. This aspect can still be a little bit tricky, if you ask me.

Whose agenda? The agenda should be built by and belong to the youth and the community. They are not making promotional materials for us or the local partners. We also should not be censoring media.  This is an issue sometimes when the position of the community does not follow institutional positions.  This can be addressed by resolving the issue of ‘whose media’.

Which media? The project aims at building skills in various media forms. The primary audience is local, and so we help youth learn to select their media form by thinking about the primary audience’s access and media habits or traditions. Often painting, drama, newsletters, comedy, poems and singing, radio, and video are more effective than say YouTube and blogging for getting a message across to local community members who may not have electricity and/or Internet. Digital media serves a purpose, but for a different audience, normally at the national or global level.  In addition, sometimes one tool is better than another for addressing a particular topic, for example, violence may be difficult to portray on a film without identifying the person who was mistreated and putting them at risk of retaliation.

At the same time, the thing that draws a lot of the youth into the project is the opportunity to learn computer skills, to manipulate and manage a camera, to go onto the Internet. So we bring these tools in as well to build those skills in young people, even though they may not have Internet access on a daily basis. We also ensure that youth have access to the tools and equipment they need to continue making digital media and accessing the Internet and computers by working with schools and partners on an agreement for owning and managing the equipment and supporting youth to use it.

Media for what? We all know that kids can make amazing arts and media and that they can learn to use computers and cameras and mobile phones without a problem. So what? The goal of the project is what children and youth learn in the process of making that media, what skills they build, and then what they actually do with their skills and their art and media that counts, what changes do they achieve for themselves and in their communities? How do they generate dialog while making the arts and media and/or how do they use their final ‘products’ to push for positive change.

Adapting to the local setting

During the TOT, partners and staff create a detailed plan for how they will train the 60 or so participating youth on technology, arts and media over a focused 2-week period and beyond through refresher training and hands-on work. We’ve set the goal of 30% theory and 70% practice to help guide partners and facilitators as they prepare their sessions. The goal is not training professional artists, journalists and technologists – it’s using arts, media and technology as tools for youth participation, action and advocacy.

Mercy presents the youth's map

Mapping

To identify the themes that the youth will focus on, we facilitate a participatory mapping process. The youth create a base map of their community and discuss the community’s history and what makes it unique – they create their community profile.

Then they identify community resources and risks based on the 4 categories of child rights:  survival, development, participation and protection. In other words, they identify what exists currently in the community that supports children to survive and develop, and how the community currently protects children, and what spaces children currently have to participate.  They then look at where those 4 categories are not doing so well, and where children are at risk.

Youth, parents and local authorities discuss the map

The map is shared on the first day of the youth workshop and discussed with participating teachers, local authorities and parents in order to generate additional input and to get buy-in from the adults.  In small groups and plenary, they together prioritize the issues and decide which ones they will focus on during the workshop and beyond, using arts and new media tools. In follow up sessions, they will also make a digital map of their area for uploading to the Internet, and their arts and media work will be uploaded as points on that digital map. The digital map and the hand drawn map bring distinct benefits to this kind of process.

I love mapping. It’s a really interesting process, because when you start by looking at resources and when you are working with youth, so many things come out that would not come up if you came in and asked about needs or problems and only worked with adults. Communities are used to NGOs coming in to ask them what they need, to train them to see only their problems and to feel like victims, and to then expect the NGO or external agent to ‘resolve things.’ If you start by identifying only needs and problems, there are so many things in a community that will be missed. I notice that youth are not as well-trained as their parents in playing the victim. They are much better at talking about their community and what it means or holds for them than their parents are. When I show up as an outsider, they often want to show me beautiful places, special places, things they have and are proud of, not their needs and problems.

Some of the challenges youth identified and will work on

The real work

After the workshops comes the real work.  The partner organizations, staff, teachers and community leaders who are involved support the youth over time to continue their learning in the different areas, to do refresher training in areas they didn’t fully catch during the first round, to generate dialog in the community around the themes youth have identified, and to work on the issues they have identified through organized youth-led actions and advocacy at different levels and engaging decision makers at the local, but also district and national, and sometimes even global levels.

This is where the real change happens and is the real heart of the initiative.

My Cameroonian colleague told me one day ‘This project is like a catalyst in my body.’ It has motivated and driven her to learn new skills and take on new challenges, to push herself to new levels to achieve the goals set out. I’ve seen it have the same effect on the youth and on myself as well. In the end, that is what we want to achieve — motivated and engaged people, working together to make positive change in their communities and beyond.

Resources

This morning I came across this toolkit ‘A Rights-Based Approach to Participatory Video Toolkit’ by Insight, and I absolutely love it. It pretty much spells out what we are doing (though we had nothing to do with writing it up), and confirms a lot of the hunches and ideas that we’ve had while developing the program. I highly recommend it if you are working on rights and media.

Read Full Post »

Older Posts »